Digital/Social Media Marketing - Colby Shastid

  GoPro and Marketing on Social Media What Is GoPro and where did they come from? GoPro is a small portable, compact, durable, camera that people can buy when they want to capture different adventures they go on. With the small camera being very durable, waterproof, and easily portable, they are a perfect travel camera to bring along.                                 Photo Source How does GoPro use Social Media? There are many different ways that GoPro uses Social Media, they use many different platforms. However, GoPro tends to stray away from the traditional marketing, according to  thebrandhopper . GoPro really focuses on consumer engagement, and most of the advertisements people see on Instagram, TikTok, Snapchat, Youtube, etc. are from their own customers sending in submissions of their adventures and activities, that they recorded on their GoPro. This is called User Generated Co...

  Social Media for Marketing In today's society, social media is growing at a rapid pace with many different platforms, such as Facebook, Instagram, Twitter/X, Snapchat, TikTok, and many others platforms. People from many different ages are using social media for many different reasons. Teens use social media for trends and sports. Young Kids use it for learning or entertainment, and elders most often use it to chat with their friends and family or get updated about daily news. Overall, Social media is something any can use and anyone has access to. However, today we are going to talk about some tips and strategies for using social media in marketing.    Photo Source Determining what Social Media Platforms are Right for Your Business When determining what social media platforms are right to use for your business, there are many factors that come into play, such as how your target audience spends time online, the platforms you personally like, how many platforms you can af...

  Using Canva Effectively For Marketing:     Strategies and Tips Photo Source Welcome to Strategies and Tips for Canva About Canva Canva is a very popular website among kids, students, adults, businesses, and many more places worldwide. It is an easy-to-use website that can help beginners make presentations, blogs, logos, marketing ads, and even more. Not only does it help beginners, but it can also help professionals, with redesigning, improving, and checking all of their work. So let’s dive further into how we can use Canva efficiently as a marketing tool What Canva Offers: Canva offers a few different services but there are 2 main ones. The first one is a free-to-use version that almost every student has used at one point or another. The free version gives you access to almost everything, however, there are a few things you have to have the premium version for. With Canva Pro (the premium version) you get access to a wider range of an asset library when it comes t...

Welcome to My Blog My name is Colby Shastid and I am from Bentonville Arkansas. I am in my last semester of my undergrad right now and once I graduate I plan to pursue my masters here at SBU. I am currently on the men's soccer team, but I am recovering from sugery so I will not be able to play this spring. Some hobbies I enjoy are soccer, fishing, hunting, camping, and hanging with friends. I am looking forward to this class with y'all and learning new experiences. I currently have two jobs, I work at deli craft 3 days of the week and the on some weekends I work at a foster care and help take care of a few kids. I am a follower of Christ and I try to let that lead my life in everything I do. One of the biggest sayings I live by is "You might be the only book of the bible someone ever reads in their life" meaning that the way you act, treat others, and live your life can be an excellent example of the bible. Looking forward to meeting you guys and learning more!      ...